Leading nonwoven fabric-tech firm Nonwovenn has appointed Silke Brand-Kirsch as its new commercial director.

Ms Brand-Kirsch, an experienced leader in the industry, has been entrusted with the mission to implement the company's future growth and internationalisation strategy.

She joins Nonwovenn with a goal of doubling the company's turnover by 2028.

Also, she formerly co-founded an independent consultancy firm and served as vice president of product management at Glatfelter Corporation.

Aiming to solidify Nonwovenn’s standing in the UK, Europe and North America, she's keen to expose the Nonwovenn brand and expertise to a wider global stage.

Part of her responsibilities include reviewing the sales and innovative proposals as well as steering business development.

On her appointment, Ms Silke Brand-Kirsch said: "Joining the team at Nonwovenn is the perfect next step for my career.

"The sustainability and profitability of Nonwovenn in a pressured sector attracted me to the firm.

"I am especially looking forward to pushing further the international customer base and bringing a more market driven approach to the business."

David Lamb, the chairman of Nonwovenn, added: "Silke is joining our team during a very important time for Nonwovenn.

"We are incredibly excited for what she is bringing to the team."