Families who buy a memorial at Sedgemoor Crematorium can also do their bit to protect the planet.

Whenever one is purchased between September 9 and October 6, a donation of £100 will go to World Land Trust (WLT), an international conservation charity that protects the world's important threatened habitats.

The crematorium's parent company, Westerleigh Group, has pledged to donate at least £45,500 to WLT's Buy an Acre programme, with the potential for more depending on the number of memorials sold.

Each £100 donation funds the purchase and safeguarding of one acre of land in the world's most biodiverse yet threatened habitats.

Giles Palmer, head of grounds at Westerleigh Group, said: "Westerleigh Group is proud of its commitment to provide exceptional care to the bereaved and their loved ones.

"But our care goes much further than that and we also care deeply about the wider communities, which includes minimising our environmental impact by conducting our business in a responsible, sustainable and ethical way and working with partners who share the same values.

"If you have a loved one who cared in any way about the environment, the climate or endangered species, our offer presents a fantastic way to honour them."

(Image: Sedgemoor Crematorium)

WLT, which counts Sir David Attenborough among its patrons, collaborates with a network of partner organisations worldwide, committed to placing local communities at the heart of conservation efforts.

Sedgemoor Crematorium manager Laura Williams said: "We offer a huge range of memorialisation options here, from family gardens, benches and bird baths to cremation tablets and memorial jewellery, memorial trees, and many others.

"We support families to make memorials as uniquely personal to the individual being honoured as possible.

"And now, when you make a memorial purchase during the qualifying period, you also have the chance of being part of something truly special, helping to protect ecologically important land."

Tracey Butler, corporate partnerships manager from World Land Trust, added: "We are honoured to partner with Westerleigh Group and tremendously grateful for their generosity on behalf of families and loved ones.

"This support will achieve incredible impact by bringing crucial habitat under protection - for species, biodiversity, local people and the planet."

For more information about World Land Trust, visit www.worldlandtrust.org.

Anyone who wants to find out more about Sedgemoor Crematorium, and the many memorialisation options available, visit www.sedgemoorcrem.co.uk/buy-an-acre.